Category Archives: Uncategorized

22Jun/17

How Google Hummingbird Affected SEO

Good day,

Google Hummingbird rolled out Somewhere September 2013. It has affected search engine results page in a minute way. Generally, SEO Hacker’s clients have NOT been affected.

However there were some keywords that were ‘fixed’ by Google in terms of creating relevance for their users. Most of these are pages with very few content or little relevance to the target keyword.

Look at it this way

Just like when you buy your brand new Mustang GT and you didn’t read the manual – you’d have to still test everything out. Google’s new engine is something unfamiliar – yet it shook the search results page quite hard. The interesting thing is: we didn’t hear complaints whatsoever – at least not from the end users.

Perhaps the changes from Hummingbird is a positive one. Refining the search results to be more relevant. That is, after all, what Google really wants. A user-centric search engine.

The good thing is, users are indeed happy. Google is making the search results more relevant.

What does it mean for us?

It means that we have to shape up. That the keywords we want to rank for should provide webpages that are ultimately helpful and relevant to that keyword.

For example: SEO Hacker is ranking for the keyphrase “SEO Philippines” – we made it relevant by writing an extensive article about SEO in the Philippines. We are not directly selling our services (but of course we did a little plug in the article) but it is ranking really well today – even when Hummingbird came along.

Pro Tip

We need to make all our pages – yes including our homepage – more relevant to our users. We also need to start thickening our content. Good thing for us, we’ve already created tons of content for you so our rankings are minimally (if not at all) affected.

Concerns

The keyword ‘Foam’ by Uratex in Google.com.ph has been affected. The reason behind it is that it is supposedly ranking our homepage: “Uratex.com,ph” which gives off NOTHING about foam or its uses or anything in relation to it. What Google simply did is take us off and de-rank us because our homepage is irrelevant to the single keyword ‘Foam’.

I did try to rank us and keep us up. However, when Hummingbird rolled out, it caught the ‘magic’ I tried to instill. In effect, we’ve just been hanging on too long. We really deserve to be de-ranked because our homepage does not provide any relevance or value to the keyword.

Suggestions

Create a new homepage that will still give an awesome navigation to B2B and B2C users. It won’t be as ‘grand’ as what we have now – just 2 links in the homepage and nothing else – but it will still be useful and easily understood by the users.

There are design studies as to how we can do this.

My main suggestion is to centralize the website on B2C customers – since this makes up most of our visitors. It has been proven that B2B websites have much less traffic because of the nature of business.

Take a look at how we do it at SEO Hacker.

Our B2B site is https://seohacker.services/ – this is linked from the navigation bar of the blog and the sidebar of the blog (http://seo-hacker.com)

The blog is our B2C site. It still drives in a huge amount of traffic to the B2B site but it does not sacrifice its own rankings and user-friendly experience for the B2B site.

It works powerfully for us. We know it will work for you too. Site architecture and user friendliness will be a priority while not affecting the design negatively.

What are your thoughts?

03Mar/16

Site Security Optimization

Want a Quick SEO Audit? Fill up this form.

It takes around 30 seconds. You’ll see the immediate results on this page.

SITE SECURITY PROPOSAL: $800 / MONTH

Site Security Optimization and Maintenance

Preventive Maintenance:

  • Daily monitoring of logins
  • Hardening of files on site
  • Hiding WordPress version to avoid leaking information to hackers
  • Protection of uploads directory
  • PHP version check
  • Security keys and salts check
  • Plugin and theme editor access restriction

Reactive Maintenance:

  • Website scanning functionality
  • Removal of malware, virus and other possible attacks at the event of a successful hacking on our website
  • Removal of unnecessary error logs
  • Re-installation of all plugins in the event that the website is hacked
Interested? Why don’t we get in touch – Contact us Now for a free Analysis and Quotation!
03Mar/16

Contest Campaign Marketing Management

Want a Quick SEO Audit? Fill up this form.

It takes around 30 seconds. You’ll see the immediate results on this page.

Contests happen here and there in the internet. If you’re a marketer, you already know that contests are one of the best ways to get your brand and product out there through word of mouth. Contests just craze people – it draws out crowds of potential customers and followers.

SEO Hacker offers only the best in Contest Campaign Management. Launching your product, service, event or idea in a way that people cannot resist. We combine it with the best quality Copywriting we can muster to stir up the excitement of people. We also make sure that the pre-launch of the contest get as much attention as possible as when the contest proper is out and running.

Got a product, event or service that you want out there? Contests are definitely recommended for it to spread like wildfire.

CONTEST CAMPAIGN MANAGEMENT PACKAGE: $800-$4,000 / MONTH FOR PRE-CONTEST AND CONTEST CAMPAIGN PROPER DURATION

Contest Marketing Campaign Management

  • Contest innovation and proposal
  • Contest pre-launching management
  • Contest launch management
  • Contest social network promotion
  • Contest results analysis

Quality SEO copywriting

  • Best-quality SEO copywritten Articles
  • Technical copywriting with internal linking
  • Research and development of articles
  • Keyword density management
  • Article promotion and backlinking management
Interested? Why don’t we get in touch – Contact us Now for a free Analysis and Quotation!
03Mar/16

Complete Internet Marketing Package

Want a Quick SEO Audit? Fill up this form.

It takes around 30 seconds. You’ll see the immediate results on this page.

I’m guessing you’re a pretty big company looking to penetrate the limitless market of the internet world. You want to go international and you want your brand to be heard everywhere. Well, it ain’t a mystery why you’re here looking at our Complete Internet Marketing package because this is exactly what you want!
COMPLETE INTERNET MARKETING PACKAGE: $2,500-$9,900/ MONTH FOR 6 MONTHS

CMS and Web2.0 accounts Creation and management

  • WordPress account creation and management
  • WordPress blog creation and management
  • Typepad account creation and management
  • Posterous account creation and management
  • Livejournal account creation and management
  • Tumblr account creation and management
  • Blogger account creation and management

Contest Campaign Management

  • Contest innovation and proposal
  • Contest pre-launching management
  • Contest launch management
  • Contest promotion
  • Contest results analysis

Email Marketing

  • Effective Email listing
  • Email list management
  • Email campaign management and promotion

Quality SEO copywriting

  • 2 Articles a week
  • Technical copywriting with internal linking
  • Research and development of articles
  • Keyword density management
  • Article promotion and backlinking management

Social Bookmarking

  • SEO copywritten Article bookmarking
  • Paid article promotion campaign management*

Linkbuilding*

  • Quality backlinks
  • Anchor text innovation and management
  • Quality website research
    • Carefully researched sites with high page rank
    • Exclusive sites with low outbound links
    • Related websites that are not in competition

Paid directory Listing*

  • Exclusive directories
  • Carefully researched directories
    • Low outbound links
    • High page ranking
    • Related and concentrated topic/ niche

Facebook page account creation and management

  • Facebook page or group creation
  • Group/ Page fan ads campaign management*
  • Facebook group or page status updates
  • Integration with Twitter account
  • Integration with WordPress CMS

Twitter account creation and management

  • Creation of a Twitter profile for your company
  • Targeted following
  • Twitter profile page customization
  • Twitter status updates
  • Tweet recursion
  • Integration with WordPress CMS

Forums account creation and management

  • Creation of a profile for your company
  • Creation of banner Signature for your company
  • Creation and application of an avatar for your company
  • Creation and application of a signature for your company
  • Research and development for forum reputation
  • Forum posting and management

Guerrilla blogging

  • Blog niche research
    • Exclusive blogs with good content
    • Blogs with good, quality traffic
    • Blogs that are related to your market
  • Blog posting

On-page optimization

  • Meta tags optimization
  • Keyword density analysis and optimization
  • Content analysis and optimization
  • Outbound links analysis and optimization
  • Image SE visibility analysis and optimization
  • Site user-friendliness analysis and optimization

Google Analytics Reports

  • Simple and easy to understand Google Analytics graph and results analysis
  • Outlined and detailed explanation

Search engine indexing

  • Submission to Yahoo
  • Submission to Google
  • Submission to Bing
  • Submission to all other search engines

Free directory listing

  • Dmoz Directory listing
  • Other free directories listing
Items with asterisks(*) are items which are exclusive of the rate of the Complete Internet Marketing Package. Meaning you have to pay extra for it because those services are not SEO Hacker services and require payment.

Complete Internet Marketing package would focus more on getting your brand out there on the online communities and in the search engines. It gives people awareness of your brand and of your products and services. It is highly recommended for companies who want their brands, products, services to get in touch with targeted potential market.

Interested? Why don’t we get in touch – Contact us Now for a free Analysis and Quotation!

03Mar/16

Online Reputation Management

Want a Quick SEO Audit? Fill up this form.

It takes around 30 seconds. You’ll see the immediate results on this page.

Online Reputation Management Package

Reputation Management is one of the most in-demand services in the web today. It focuses on fixing scandalized, bogged-down brand, identity, online, and search engine reputation. Ever had a site post negative things about you or your company or brand? Reputation management (also known as ‘Reverse SEO‘) is what you need.

You have to protect your domain and brand in the internet. It’s what would keep your business going and growing. Negative comments, blog entries, articles or news press releases will definitely hurt you – sometimes permanently. You need to fight those back and guard your site and brand with reputation management.

ONLINE REPUTATION MANAGEMENT PACKAGE: $2,000-$5,000 / MONTH FOR 12 MONTHS

  • Online Reputation Analysis and Research

checkmark-red Looking out for different websites that say something about your brand/ website
checkmark-red Keyword analysis of the articles in those websites
checkmark-red Brand Monitoring

checkmark-red Social Network Platforms
checkmark-red Web Platforms
checkmark-red Forums
checkmark-red Blogs

  • Article Creation and Management

checkmark-red Based on the negative keywords, articles will be produced for your brand/website to counter unwanted articles
checkmark-red 2 Articles per week

  • Linkbuilding

checkmark-red Quality backlinks
checkmark-red Anchor text Targeting
checkmark-red Quality website research

checkmark-red Vertically and directly related sites
checkmark-red Exclusive sites with low outbound links

  • Blog creation and management

checkmark-red Creation of a blog (CMS)
checkmark-red SEO copywritten articles

  • Social media protection

checkmark-red Establishing your brand in all leading Social Networks
checkmark-red Creating and managing your Facebook account
checkmark-red Integration of these Accounts with your website and blog

Interested? Why don’t we get in touch – Contact us Now for a free Analysis and Quotation!
03Mar/16

Content Marketing Package

Want a Quick SEO Audit? Fill up this form.

It takes around 30 seconds. You’ll see the immediate results on this page.

Content Marketing is clearly one of the best places to find information these days. The best Content Marketers find their way into a conversation with their readers and audience. It is also one of the best places to talk about a product or a brand and share it with the world.

At SEO Hacker we only give out the best quality articles that are surely going to attract links from target audiences and other bloggers around the world. We make sure that what we publish are needed information that will spread it’s way through the internet. Our writers are top-notch quality writers with the right amount of humor and humanity in their work.

You’ll be sure to laugh and even share our articles with your own circle of friends. And the best part is – IT’S ALL MARKETING

CONTENT MARKETING PACKAGE: $650-$2,000 / MONTH FOR 6 MONTHS

Content Marketing

  • CMS Creation
  • Best SEO coded theme
  • SEO quality plugins
  • Blog domain name research

Social Network Integration

  • Facebook page/group integration
  • Twitter integration
  • Email Feeds integration

Quality SEO copywriting

  • Best-quality SEO copywritten Articles
  • Technical copywriting with internal linking
  • Research and development of articles
  • Keyword density management
  • Article promotion and backlinking management
Interested? Why don’t we get in touch – Contact us Now for a free Analysis and Quotation!
03Mar/16

Conversion Rate Optimization | User Experience

Want a Quick SEO Audit? Fill up this form.

It takes around 30 seconds. You’ll see the immediate results on this page.

User experience is now an ever-growing need both in website and mobile browsing experience. You don’t want users who come into your website to just loiter around until they find a page you want them to find or click on a button that you want them to click.

Our User Experience Optimization Package deals with improving your website month-on month. Innovating designs based on your website’s performance as measured in Google analytics or any other analytics tool you have in place. User Experience Optimization makes sure that your website’s goal is met.

USER EXPERIENCE OPTIMIZATION PACKAGE: $1,250 – $5,000/ MONTH FOR 6 MONTHS

Preliminary Study and Analysis

  • Study of the current design
  • Reports of the weaknesses and problems encountered
  • Goal Setting
    • Targeting the Critical Goals of the Website
    • Optimizing Design to meet those Goals
    • Tracking the Number of Goals Met Overtime

Wireframe Mock-up Design

  • Innovation of the new design
  • Creation of the mock-up design (Draft)

New Design Interface

  • CSS Coding of the New Design
  • Uploading and Implementation of the New Design
  • Analysis of its effectiveness

Challenger Design Interface

  • CSS Coding of the Challenger Design Based on possible Improvements
  • Uploading and Implementation of the Challenger Design
  • Preparation for Split testing

A/B Split Testing

  • Comparison based on stats of the new design and challenger design
  • Design with the Better Statistics and Goal Completion will be the Champion design

Monthly Improvement and Optimization

  • Analysis of the Results of Split Testing
  • Innovation of New Challenger Designs to Compete with the Champion Design

Interested? Why don’t we get in touch – Contact us Now for a free Analysis and Quotation!